Site Performance and How It Impacts Search Ranking

Search engines are in the business of helping people find the things they’re looking for. However, with over 1.6 billion websites, chances are there are multiple very valid options the search engines can present to the searcher. And no one looks at page 2 of the search results. This is where ranking comes in. Search […]

An illustration of a site going to page one on Google.
What You Need to Know Before You AMP

The AMP HTML framework continues to gain attention and the v1.0 release of the official WordPress plugin has made it even easier to implement AMP on WordPress. Even though the plugin provides the ability to just flick the switch, AMP implementation should be carefully planned for. For projects that we work on, there are a […]

An AMP for WordPress checklist.
An Introduction to Native AMP

Remember m-dot sites? You know, the ones where you would design and build a whole separate site for your mobile visitors and serve it under a subdomain (e.g. https://m.xwp.co). Two sites; one for desktop visitors and one for mobile visitors. Sure, in a world getting its feet wet with mobile devices, this got the ball […]

Native AMP for WordPress
GDPR: What Businesses Need to Know

The General Data Protection Regulation (GDPR) will be enforceable May 25th 2018! The implications for businesses that operate in Europe and collect user data are significant and are certainly not something to be taken lightly. “Great, another confusing legal acronym.” – Hopefully not you about GDPR For the uninitiated, the GDPR is designed to harmonize […]

A lock icon.
Tide Joins WordPress

A rising tide lifts all boats. Our company’s mission to work for an open web that is secure, performant, reliable, and accessible has been the driving force behind Tide, a tool that aims to lift code quality across the WordPress ecosystem. During the 12 month journey Tide has been on, we’ve discovered that the vision […]

The WordPress and Tide logos.
Tide: A Path to Better Code across the WordPress Ecosystem

Involve yourself in enough WordCamps, meetups and community forums, and you start to notice a trend. The same kind of question is asked over and over. It sounds something like… What plugin should I install to do {feature}? WordPress users have the world’s most popular CMS, with 29% of the web under its wing and […]

The 'Tide' logo.