How XWP Works With Publishers to Optimize Search Visibility

At XWP, we specialize in helping publishers navigate these challenges through a combination of technical expertise, data-driven strategies, and a deep understanding of how search engines prioritize content. One of our long-standing publisher partners faced this challenge head-on. After years of steady growth, their traffic began to decline following Google’s late 2023 core updates. Despite […]

Illustration showing a website appearing on Google Search with an arrow changing from moving down to upward.
Why WordPress Remains the Hero of Enterprise Digital Stories

In a presentation at WordCamp Sydney 2024, Myles Lagolago-Craig, CEO of XWP, demonstrated WordPress’s fundamental advantages: lower risk through its proven implementation history, and better outcomes driven by its unique combination of maturity and innovation. Unlike the old adage “No one got fired for buying IBM” – which implied safety at the cost of innovation […]

Image with the title "Why WordPress Remains the Hero" and picture of Myles, CEO of XWP.
Preparing Your WordPress Site for Holiday Traffic: A Guide for Media Publishers

Four Critical Areas to Address 1. Publishing Workflow Preparation 2. Performance Optimization 3. Team Coordination 4. Platform security Practical Steps for Your Team Before the Traffic Surge Monitor these essential indicators: Industry Best Practices Leading publishers prepare for holiday traffic by: Long-term Benefits Preparing for holiday traffic surges delivers lasting advantages: Next Steps The goal […]

Image of a laptop and WordPress logo with key metrics and stats connected to website traffic.
XWP’s WordCamp Europe 2024 Roundup

A WordCamp is a conference that focuses on everything WordPress. WordCamps are informal, community-organized events that are put together by WordPress users like you! Everyone from casual users to core developers participate, share ideas and get to know each other. Ciao, Torino! 🇮🇹 Most XWPeople’s journey began at their local airport…Our team had a fantastic showing at […]

XWP’s WordCamp Asia 2024 Roundup

Next Stop, Taipei 🇹🇼 Most of our XWPeople’s journey to WordCamp Asia started at their local airport. We had XWPeople attend in person from 7 different countries, and many more watched the event from home. XWPeople at WordCamp Asia: 🇬🇧🇰🇷🇮🇳🇸🇬🇳🇿🇦🇺🇷🇸 Day 0: Contributor Day 🙌 Contributor Day is a special day designated for contributing to WordPress. […]

The Chiang-Kai Shek memorial in Taipei, Illustrated
More Than Just a Blog: The State of WordPress (2024)

A lot has changed in the past 20 years. Some of the world’s biggest brands are now using WordPress instances with features unimaginable when WordPress was founded. So why do people still think that WordPress is ‘Just for blogs?’ We’re here to put that rumor to rest once and for all. At a Glance: What is […]

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