CMS Migrations

Umbraco to WordPress CMS Migrations

Are you tired of dealing with the rising cost and complexity of Umbraco? Looking for a powerful but cost-effective solution for your enterprise publishing needs?

You’ve come to the right place! At XWP, we’re here to make your Umbraco to WordPress CMS migration easy.

Why Migrate from Umbraco to WordPress?

The high cost associated with Umbraco is one of the main reasons businesses choose to migrate to WordPress.

Umbraco was created with experienced developers in mind. That means that even small changes require costly custom development. Add to that higher hosting costs, higher development costs, and licensing fees for Microsoft technologies, and the overall expenses of maintaining a website on Umbraco can quickly add up. 

WordPress, on the other hand, is designed to empower users with and without coding knowledge to make changes to their site easily—and with a vast ecosystem of enterprise-ready plugins available, you can expand your site’s functionality without the need for costly custom development cycles and maintenance.

WordPress vs the Competition: Market Share

WordPress is used by 63.0% of all websites using a CMS. That’s a huge number, accounting for more than 43% of the entire internet!

Umbraco, on the other hand, accounts for less than 0.1%.

Because of it’s high market share, WordPress’ community of contributors continues to grow, it’s service providers continue to prioritize investment in WordPress integrations, and more enterprise storytellers make it their platform of choice.

The Benefits of Moving from Umbraco to WordPress

Reduced Development Costs

WordPress’s extensive library of plugins and powerful user interface significantly minimizes the need for costly custom development, allowing businesses to achieve their website goals without the heavy price tag associated with Umbraco’s developer-centric approach.

Lower Hosting Expenses

WordPress’s widespread popularity has led to a competitive hosting market, resulting in lower hosting costs compared to Umbraco. This enables you to allocate resources more efficiently without compromising on quality.

No Licensing Fees

Unlike Umbraco, which may involve licensing fees for hosting on SQL Server and IIS, WordPress is open-source, free to use, and runs on Linux. This eliminates the burden of ongoing licensing expenses, contributing to substantial long-term cost savings for businesses.

Economical Maintenance 

WordPress’s user-friendly dashboard empowers non-technical users to perform updates, reducing the reliance on specialized developers. This translates to lower maintenance costs as businesses can manage content and make minor changes in-house, saving both time and money.

Scalable Without High Costs 

As businesses grow, their website needs to evolve. WordPress’s scalability allows seamless expansion without significant additional costs. In contrast, Umbraco’s developer-oriented approach could result in higher expenses due to development costs when scaling up the website’s functionality.

Reduced Training Expenses

WordPress’s user-friendly interface and widespread familiarity among content creators often means that businesses can train their staff how to publish quickly and cost-effectively. This stands in contrast to Umbraco’s potentially steeper learning curve, which often requires additional training efforts.

What Makes WordPress An Enterprise-Grade CMS?

Enterprise sites have enterprise requirements. Here’s how but is WordPress WordPress confidently tackles the challenge, effortlessly adapting to these requirements with its powerful features and customizable nature.

Scalability and Flexibility

WordPress’s modular structure and extensive plugin ecosystem enable enterprises to create (and scale) complex websites with diverse functionalities. Quickly adapt your site to changing business needs while maintaining top-notch performance and stability.

Tailored Hosting Solutions

WordPress offers a variety of hosting options tailored to enterprise WordPress installations, including managed hosting and cloud solutions. These services provide scalability, high performance, security features, and dedicated support, ensuring reliable hosting environments for enterprise websites with minimal downtime and optimized performance.

Built by the Workforce

As an Open Source CMS, WordPress is constantly being improved by a huge community of enthusiasts, freelancers and agencies. The talent pool available for hire on bespoke projects are often the same people building the future of the platform. We’ve even been contributing to WordPress Core ourselves for over a decade!

Large Talent Pool

Because of WordPress’ large market share, you’ll never struggle to find agencies or individuals experienced in working with WordPress. Whether you need developers and designers or project managers and marketers, you’ll always have options, helping you avoid vendor lock.

Security and Reliability

Rest easy, safe in the knowledge that your site is protected against bad actors. Regular security updates, strong authentication options (including two-factor authentication), and a library of dedicated security plugins make WordPress a secure choice for enterprises— in fact, even The White House trusts WordPress to power their website.

Extensive Integrations

WordPress’s compatibility with a wide array of third-party tools, services, and APIs facilitates seamless integration with existing enterprise systems. This allows businesses to create cohesive ecosystems, centralize data, and streamline operations, enhancing productivity and efficiency across the organization.

Why Work with an Agency Experienced in CMS Migrations?

It’s no secret that there are thousands of plugins out there offering ‘quick and easy migrations from Umbraco to WordPress’. So why work with an agency like XWP?

XWP's Astro connecting two ends of a plug with a spark
  • Umbraco is complex. An experienced agency can take precautions during the migration process, ensuring a seamless transition without breaking vital components.
  • Unlike migration plugins, agencies like XWP prioritize security best practices, safeguarding your data throughout the migration process.
  • An experienced agency partner can help set up your WordPress instance with custom editorial workflows that work for your team’s publishing flow.
  • An agency experienced in migrations can ensure that your content is ported proerly, site redirects are in place and your site rankings don’t suffer as a result of the migration.
  • A strategic partner with a consultative approach allows for a thorough review of relevant elements, optimizing your site’s performance while ensuring any policy or technology changes on the horizon are accounted for—something a plugin can’t keep up with.
  • By working with an agency that knows the WordPress ecosystem they can take a consultative approach, and develop an experience that matches your team’s exact needs.
  • Entrusting the migration to an agency eliminates the stress of managing large-scale infrastructure changes in-house, as they meticulously execute a step-by-step process, providing you with the utmost confidence in the final results.

Why Choose XWP for WordPress Migrations?

Our team has been helping enterprise publishers, SaaS companies, and technology houses move their websites to WordPress for almost a decade.

In that time we’ve moved hundreds of sites to the platform, worked with some of the biggest publishers on the planet, and even managed the largest WordPress CMS Migration in the Southern Hemisphere—moving 15 website properties and more than 90 individual brands.

The difference is in the approach. We’re not just advocates for WordPress, we’re actively involved in its continued success. XWP engineers work on the code behind WordPress core, and all of our team have an unmatched understanding of its infrastructure.  

Trusted by some of the world’s leading brands

Dow Jones

Read Our CMS Migration Case Studies

“For us, it was very important to find a partner that really understands the WordPress ecosystem, and understands how the WordPress codebase works— how to connect to all existing parts of the codebase. I think we managed to achieve that.”

Paul Bakaus – Lead for Web Developer Relations @ Google

XWP’s CMS Migration Process

Team Assembly

Our engineers are the best and brightest, and your team will play a valuable role in our success. Let’s customize a plan of action that meets all of your needs.


Our team does a deep dive into your existing site setup, mapping and planning the logistics of a smooth migration to WordPress.


We then plan the logistics of your move, ensuring that there is no drop-off in service or search rankings.


Buckle up. When we get going, we won’t stop until your project is finished to our high standards.


You’re now ready to harness the power of WordPress’ advanced publishing capabilities and unmatched flexibility!

Maintain & Support

Ongoing support and maintenance are a vital part of your project’s success. Sign up for XWP Orbiter to future-proof your technology.

Umbraco to WordPress Migration FAQs

What are the challenges of an Umbraco to WordPress migration?

There are a lot of things to consider. Data structure between the two platforms, variations in the content hierarchy and metadata handling, potential discrepancies in URL formats, ensuring that complex functionalities are translated seamlessly. It’s a lot. That’s why we always recommend you work with an experienced agency that has already migrated several clients from Umbraco to WordPress.

Can I migrate complex functionalities from Umbraco to WordPress?

Absolutely. We specialize in intricate migrations and can map out a comprehensive strategy to seamlessly transfer features while maintaining functionality and enhancing performance within the WordPress ecosystem.

How long does an Umbraco to WordPress migration typically take?

The duration of migration can vary based on factors like content volume, custom features, and data complexity. We provide a meticulously planned timeline, minimizing downtime and streamlining the migration process efficiently.

Can I maintain my design and branding consistency after migration?

Yes, maintaining design and branding consistency is crucial. Agencies like XWP have the expertise to ensure that your design elements are preserved and flawlessly integrated into WordPress. This includes replicating templates, CSS styling, and ensuring a cohesive visual identity across the migration.

Of course, you might want to alter your site’s visual identity as you move over to WordPress—and we can help with that too! Our award-winning team of designers have helped create visual identities for everyone from to Australian Geographic.

Is WordPress backwards compatible, or will I need to do custom development to take advantage of new updates?

Unlike other CMS’ WordPress has a strong belief in backwards compatibility, so you don’t need an engineering team to spend a lot of time testing and migrating your site between major and minor versions of the site.

Ready to move beyond the cost and complexity of Umbraco? Our team can help you take back control of your platform with a migration to WordPress.