XWP & WordPress VIP: Supercharging eCommerce Performance

When it comes to eCommerce, reach, visibility and a low-friction user experience are all crucial to seeing your products thrive. Here’s how performance enhancements, a re-imagined design language, and improved hosting with our partners at WordPress VIP enabled one eCommerce business to take their business to the next level. Services Provided The Discovery Process Our […]

How We Built a World-First Rendering Solution for OFX

To improve site scalability and search engine discoverability, we set out to rebuild OFX’s user interface—but existing solutions didn’t fit their business needs. Here’s how one XWP developer’s intuition led to a brand new solution, empowering more people than ever before to harness the power of server-side rendering for React elements. Background What is OFX? […]

Moving OFX From Sitecore to WordPress

When Australian FinTech company OFX first got in touch, they were struggling with the complexity and expense of Sitecore. Here’s how we used WordPress to simplify and centralize their web presence (with no downtime!) Background What is OFX? OFX is an online foreign exchange company servicing SMEs, eCommerce retailers, and high-net-worth individuals. As a leader […]

A visualisation of a Sitecore to WordPress migration
Largest Contentful Paint (LCP): User Speed Dating

Largest Contentful Paint (LCP) is a Core Web Vitals metric that measures how long it takes for the largest element on a page to become visible in the browser. You can think of it like user speed dating: LCP is your chance to prove value quickly and keep the conversation flowing. In other words, first […]

A speed dating bell with icons for conversation, time, and love. This represents the fact that you have to make an impression quickly with LCP.
Core Web Vitals & SEO

Good performance has always been an advantage for SEO, but now it’s a requirement. Since the end of 2021, Google has been factoring page experience signals such as Core Web Vitals into their ranking criteria for websites, and those who don’t consider performance could see their SERP positions drop. Google has always been user-centric. From […]

OFX, XWP & Pantheon: Moving From Sitecore to WordPress

When Australian FinTech company OFX first got in touch, they were struggling with the complexity and expense of Sitecore. Here’s how we used WordPress to simplify and centralize their web presence (with no downtime!) Background What is OFX? OFX is an online foreign exchange company servicing SMEs, eCommerce retailers, and high-net-worth individuals. As a leader […]

First Input Delay (FID): Think of The Elevator Button

First Input Delay (FID) is a Core Web Vitals metric that measures the time between a user’s first interaction with a page and the browser’s response. You can liken it to calling an elevator: FID would be the time between pressing the call button and it lighting up, signaling that the request has been received. […]

The XWP Astroperson pressing the elevator button
XWP Core Performance Dev Notes for WordPress 6.0

WordPress 6.0 is on the horizon, and we couldn’t be more excited! Not only because of the massive performance opportunities this release will bring, but because a number of our fantastic XWPeople were directly involved in its creation. Here’s your one-stop guide for the features our team helped bring to life, with some top tips […]