Core Web Vitals & SEO

Good performance has always been an advantage for SEO, but now it’s a requirement. Since the end of 2021, Google has been factoring page experience signals such as Core Web Vitals into their ranking criteria for websites, and those who don’t consider performance could see their SERP positions drop. Google has always been user-centric. From […]

OFX, XWP & Pantheon: Moving From Sitecore to WordPress

When Australian FinTech company OFX first got in touch, they were struggling with the complexity and expense of Sitecore. Here’s how we used WordPress to simplify and centralize their web presence (with no downtime!) Background What is OFX? OFX is an online foreign exchange company servicing SMEs, eCommerce retailers, and high-net-worth individuals. As a leader […]

First Input Delay (FID): Think of The Elevator Button

First Input Delay (FID) is a Core Web Vitals metric that measures the time between a user’s first interaction with a page and the browser’s response. You can liken it to calling an elevator: FID would be the time between pressing the call button and it lighting up, signaling that the request has been received. […]

The XWP Astroperson pressing the elevator button
XWP Core Performance Dev Notes for WordPress 6.0

WordPress 6.0 is on the horizon, and we couldn’t be more excited! Not only because of the massive performance opportunities this release will bring, but because a number of our fantastic XWPeople were directly involved in its creation. Here’s your one-stop guide for the features our team helped bring to life, with some top tips […]

3 Foundational Steps for Setting a Web Performance Budget

Setting a performance budget is the best way to ensure your website remains fast, accessible, and competitive—but knowing where to start can be tricky. Here are 3 foundational steps that will help you understand where you are, where you should be, and how to improve your web performance metrics. What is a Web Performance Budget? […]

What Are Google Core Web Vitals?

Page performance is a key aspect of maintaining a successful website. But what exactly does performance mean in this context, why is it important, and what benchmarks can you use to measure it? Luckily, we have Google to help us out. In one of their earlier Lighthouse updates, Google released Core Web Vitals, a system […]

The WordPress Performance Lab Plugin Goes Live

Over the past six months, a number of our performance specialists at XWP have been supporting teams at Google and Yoast to build and launch the WordPress Performance Lab plugin and work on WordPress Core Performance.  Performance Lab plugin is a collection of modules designed to monitor and enhance the performance of your WordPress site, […]

Celebrating International Women’s Day 2024

The theme for this year’s International Women’s Day is #InspireInclusion. Imagine a gender-equal world. A world free of bias, stereotypes, and discrimination. A world that’s diverse, equitable, and inclusive. A world where difference is valued and celebrated. Together we can forge women’s equality. Individually, we’re all responsible for our own thoughts and actions, but when […]